United Kingdom: Exporter Guide
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The UK has strong social and cultural ties to the United States, demonstrated by the similarities in consumer trends in the retail and food-service markets. The UK presents strong market opportunities for many U.S. consumer-orientated products, including specialty food products, “healthy” food items, wine, sauces, fruit, nuts, and juices. “Health” and convenience foods are the main driving forces in the UK value-added food and beverage market. Consumers in this country are looking for variety in high quality food products, especially those perceived to have health benefits.
