Browse Data and Analysis

Nigeria is the most populous country in Africa, with a relatively young and urbanizing populace. While there are clear food and agricultural export opportunities, the weakened economy is still making its way out of a very difficult 2023. Consumers are contending with food price inflation, and wages have not kept pace with the increase in living costs.

Poland is Central and Eastern Europe’s largest market for food and beverage products. With a population of 38 million people, Poland is a growing market for U.S. food and agricultural products.

This market study examines consumer perceptions and receptivity towards purchasing U.S. foods and how those products may be successfully marketed in Senegal.

Senegal is a $3 billion dollar market for food and agricultural imports, including $1.3 billion in consumer-oriented products. The United States captures less than one percent of market share, with agricultural exports valued at 20 million dollars in 2023, including $12.3 million in consumer-oriented foods.

Cote d’Ivoire’s food processing industry is developing and remains a major importer of ingredients for food processing. These imports will continue to grow as the sector is unable to meet increased demand.

South Africa is one of the most advanced and varied economies in Africa, boasting a strong business sector and advanced distribution networks to major urban centers in the country and throughout the entire Southern African region.

Record orange juice prices are expected to escalate orange juice production as growers increase deliveries for processing. Growers are diverting oranges from the export market and local sales towards processing on favorable prices.

Ghana’s economic decline is starting to stabilize after the country sought International Monetary Fund (IMF) support through an Extended Credit Facility (ECF) program worth approximately $3 billion.

Alcoholic beverages imported into Ghana increased from $56 million in 2019 to $87 million in 2023. Similarly, imports of U.S. alcoholic beverages to Ghana are on an upward trend in the same period from $267,000 in 2019 to $1 million in 2023.

Post forecasts Tanzania’s coffee production at 1.5 million bags (60-kilogram) in the marketing year (MY) 2024/25, up from 1.4 million bags in MY 2023/24, due to increased production from recently rehabilitated plantations.

Zimbabwe’s production of its staple crop, corn, is expected to drop by almost 60 percent in marketing year 2024/25 due to extreme drought conditions associated with the El Niño weather phenomenon.

FAS/Nairobi forecasts Uganda’s coffee production in the Marketing Year (MY) 2024/25 to reach 6.9 million bags (60 kg), an increase of 40,000 bags from the previous year, due to adoption of good agricultural practices, targeted interventions to combat pest and disease outbreaks, and maturation of new high-yielding seedlings planted in recent years.