Spain: Retail Foods

After an exceptional year in sales in 2020, the Spanish retail sector is becoming increasingly competitive, while trying to find a balance between high input costs and improved efficiency, during a period of high inflation that once again gives price the leading role in purchasing decisions. The main investments in the sector are directed to commercial regeneration and modernization of existing stores, improvement of fresh products supply chain, and online logistics. E-commerce, ready-to-eat food, and sustainability are the key trends gaining importance in the sector.