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FAS/Tokyo projects that Japan's fluid milk production will decline in 2025, primarily due to a decrease in the milking cow population anticipated from 2024.

Wine grape production in 2025 is forecast to improve by five percent on favorable winter conditions, which will translate into a slight increase in wine production.

Côte d'Ivoire's wine market is a growing, and set to further expand thanks to the takeoff of a modern and internationally well connected middle class. At the same time, urbanization is expanding alongside a dynamic retail market offering U.S. wines a potentially attractive export destination.

The five biggest corporations, Shoprite Holdings Ltd., Pick n Pay Retailers Pty Ltd., Spar Group Ltd., Walmart-owned Massmart, and Woolworths Holdings Ltd., account for a substantial portion of the retail food market in South Africa. When combined, they make up over 60% of all retail food sales.

Ghana’s modern retail outlets are in the country’s large urban centers, where the major shopping malls are located. Beyond the capital city of Accra and the regional capitals, retail stores tend to be smaller. The retail sector is dominated by small local grocers, who control 83 percent of the market.

Nigeria is one of Africa's largest retail consumer markets, however in 2023-2024, difficult economic conditions and changing government policies have taken a bite out of the country's food retail prospects. This report provides an overview of Nigeria’s retail sector, including market entry strategies, structure, distribution channels, and best export prospects.

The retail industry in Japan remained stable despite the continued strength of the U.S. dollar vs. the Japanese yen. To drive demand, retailers have strategically targeted the younger generation who seek easy-to-prepare, frozen, and ready-to-eat foods.

Côte d’Ivoire’s retail food industry is on an upward trajectory; it is a major importer of food products and ingredients. Food imports will grow in the near- to medium-term since the retail food industry is unable to meet demand through domestic food manufactures alone.

The Kenyan dairy and beef sectors are important drivers of the country’s economic growth, yet both sectors are unable to meet domestic demand. The challenges facing Kenya’s dairy and beef sectors present opportunities for U.S. technical capacity building in research, knowledge, and technology transfer.

While the United States holds a 5-year average of less than 1 percent market share ($20.7 million in 2023 exports), Senegal has a growing food manufacturing industry that seeks cost-competitive ingredients and is expanding its exports to neighboring countries.

On June 26, Japan’s Ministry of Agriculture, Forestry, and Fisheries affirmed that it would increase the tariff-rate quota volumes for butter to 14,000 MT, but would leave non-fat dry milk (NFDM) unchanged at 750 MT.

Alcoholic beverages imported into Ghana increased from $56 million in 2019 to $87 million in 2023. Similarly, imports of U.S. alcoholic beverages to Ghana are on an upward trend in the same period from $267,000 in 2019 to $1 million in 2023.