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U.S. agricultural exporters of consumer-oriented products are well-positioned to increase sales to Guatemala. In 2023, U.S. consumer-oriented export values reached a third-consecutive record on 15 percent growth from the previous year (Figure 3).
Since USDA first established a stand-alone mission area focusing on trade and international affairs in 2017, USDA’s Trade and Foreign Agricultural Affairs and the Foreign Agricultural Service, have made significant trade policy advances to support U.S. agriculture. This series of commodity fact sheets highlights the many recent trade policy advances achieved by USDA.
Vietnam offers abundant opportunities for exporting consumer-oriented products, despite the challenges of recovering from the COVID-19 pandemic and dealing with high inflation. The Vietnamese economy is poised for significant expansion in the coming decades. With a burgeoning population and a growing middle class, Vietnamese consumers are becoming more discerning about the origin and composition of their food.
India is the world’s most populous country and boasts one of the fastest growing economies in the world. As Indian households continue to reach higher levels of consumer spending, imported agricultural products are becoming more accessible to a larger number of people.