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Under a new policy, importers of wine and distilled spirits whose domestic agents are registered within the Shanghai Free Trade Zone are no longer required to register the U.S. producer name and brand as a trademark in China prior to commercial sales.
Côte d'Ivoire's wine market is a growing, and set to further expand thanks to the takeoff of a modern and internationally well connected middle class. At the same time, urbanization is expanding alongside a dynamic retail market offering U.S. wines a potentially attractive export destination.
On March 6, 2023, China notified the National Food Safety Standard for Fermented Wine and Its Preparation to the World Trade Organization (WTO) under G/SPS/N/CHN/1265.