Browse Data and Analysis

Since the Netherlands lifted all COVID-19 related restrictions at the end of February 2022 and most people returned to the workplace, new opportunities continue to emerge for U.S. agricultural products. Consumers are especially interested in healthier, more convenient, nutritious, and high-quality products.

The wine production area in Chile spans from the Atacama to Araucania region, with vineyards scattered up and down the regions’ valleys. Chilean area planted for wine totaled 130,086 hectares in 2021.

Germany is the fourth largest wine producer in the European Union after France, Italy, and Spain. German wine production from the 2022 harvest for marketing in CY 2023 is estimated at 9.4 million hectoliters, 9.8 percent higher than the previous year.

The European Commission published a draft regulation outlining new rules for the indication and designation of ingredients for wine. The draft regulation also introduces a change to the VI-1 certificate. Stakeholders have until February 23, 2023, to comment.

On September 29, 2021, the General Directorate of Internal Tax (DGII) of the Dominican Republic (DR) issued Regulation 07-21 implementing the Fiscal Control and Traceability System for Alcoholic Beverages and Cigars (TRAFICO) to tackle illicit trade and tax evasion in the alcoholic beverage and cigarette sectors.

Baltic States’ wine consumption has steadily increased in recent years due to higher disposable incomes, easier access to higher quality products, and evolving consumer trends. Since the Baltic States are European Union (EU) Member States, Baltic wine importers and distributors enjoy relatively easy access to wines available within the common market, including many U.S. wines which generally enter the EU through Western European ports of entry or Lithuania.

For the past two decades, the United States has been the leading supplier of wines to the Philippines. In 2021, U.S. wine exports to the Philippines soared to a record $20 million (3.8 million liters at an average cost of $5.20 per liter) as consumers temporarily traded up to more expensive wines during the coronavirus lockdown.

Over the last five years, Hong Kong’s global imports of hops expanded 42 percent, growing 10 percent to $7.2 million in 2021. The United States continues as the leading supplier enjoying 96 percent market share. Hong Kong re-exported 72 percent of its hop imports to other markets in the region, retaining 28 percent for local breweries.

On October 20, 2022, the Food Safety and Standards Authority of India (FSSAI) issued a clarification on certain provisions to the 2018 Food Safety and Standards (Alcoholic Beverages) Regulation.

Taiwan is the seventh-largest market for U.S. agricultural exports. Taiwan has vibrant urban communities and a highly developed e-commerce industry that provides convenience for customers, all which support Taiwan’s continued demand for safe and high-quality food products. In addition, evolving consumption trends suggest customers are increasingly looking for western-style food options that cannot be locally sourced. Since domestic food production alone cannot match increased food demand, agricultural imports will continue to play an important role in Taiwan’s retail food economy. While trade barriers exist and competition intensifies, opportunities to increase U.S. agricultural exports remain promising.

U.S. exporters can find ample opportunities in the Iberian Peninsula. Spain is the third-largest European Union (EU) destination for U.S. agricultural products, with Portugal ranking 11th. In 2021, the United States exported $1.6 billion of agricultural products to Spain, or 15 percent of total U.S. agricultural exports to the EU. The United States held a 4 percent market share of Spain’s agricultural imports and 2 percent market share in Portugal, behind other EU member states as a group and Brazil.

Taiwan is going through an unprecedented phase of high-end wine consumption growth, placing the United States as the second largest foreign supplier by value. Being the U.S. wine’s sixth largest valuable Asian market, Taiwan achieved its outsized impact for purchasing high-end U.S. wine.