Philippines: Snack Foods Market Brief

Fueled by a strong snacking culture, the Philippines' $2.6 billion snack food market presents a prime opportunity for U.S. exporters. While imports currently occupy only 15 percent of shelf space, U.S. products account for more than 20 percent of that share. This dominance is noteworthy considering regional competitors benefit from zero-tariff trade agreements. The reputation of the United States as a trusted supplier, coupled with its diverse product range, gives U.S. exporters a significant edge in this attractive market.