France: No More Butter for French Croissants

  |   Attaché Report (GAIN)

Consumers in search of butter in French retail markets are facing scant or bare shelves. The shortage is due to lower production, higher foreign demand and the resulting price increase for butter that French retailers are reluctant to pay. Even with price re-negotiations underway between suppliers and select retailers, the shortages are likely to extend into the holiday season. U.S. and other global consumers face higher prices but not shortages due to the differences in market mechanisms in France.

France: No More Butter for French Croissants

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