Regional Agricultural Promotion Program (RAPP)
Recognizing that it takes significant investment to open and develop new export markets, USDA launched the $1.2 billion Regional Agricultural Promotion Program (RAPP) to help exporters to tap into new trade opportunities in parts of the world – including South and Southeast Asia, Latin America, the Middle East and Africa – where the middle class is growing and the desire for high-quality food and farm products is increasing.
RAPP funds are available to U.S. agricultural trade organizations, state regional trade groups, agricultural cooperatives, and state agencies that conduct approved market development activities to expand exports, address trade barriers, and showcase American agricultural products in new and diverse markets.
How to Apply
Application Deadline: Feb 2, 2024
Status: Closed
Regulations
Resources
Background
Policies & Procedures
News and Features
News Release
Biden-Harris Administration Announces Investments to Strengthen U.S. Specialty Crops Sector
Secretary Vilsack announced new USDA investments to support the U.S. specialty crops industry, including an initiative that will provide $65 million for projects that will help the sector increase global exports and expand to new markets.
News Release
USDA Announces Opening of Application Period for Regional Agricultural Promotion Program
USDA is accepting applications for the first tranche of funding under the new Regional Agricultural Promotion Program for projects that help exporters enter new markets and increase market share in growth markets.
News Release
USDA Announces Planned Trade Missions for 2024, Shares Next Steps for Regional Agricultural Promotion Program
Secretary Vilsack announced next steps in USDA's efforts to bolster U.S. agricultural trade, including the planned trade missions for 2024 and the opening of a public comment period for the new Regional Agricultural Promotion Program.