Agricultural Trade Promotion Program

The Agricultural Trade Promotion Program (ATP) was created in 2018 to help U.S. agricultural exporters develop new markets and mitigate the adverse effects of other countries’ tariff and non-tariff barriers. The ATP provides cost-share assistance to eligible U.S. organizations for activities such as consumer advertising, public relations, point-of-sale demonstrations, participation in trade fairs and exhibits, market research, and technical assistance. The ATP is available to all sectors of U.S. agriculture, including fish and forest product producers, mainly through partnerships with non-profit national and regional organizations. FAS administers the ATP under authorities of the Commodity Credit Corporation Charter Act.