Taiwan: COVID and Convenience - Confirming Opportunities in E-Retail Market

Taiwan is the United States' eighth-largest export market for food and agricultural products, according to U.S. Department of Agriculture data. While comparatively unscathed by the global pandemic, health, and safety concerns as well as a demand for convenience has seen the rapid advancement of the e-retail sector, especially in the food and beverage areas. As an increasing number of younger shoppers have grown accustomed to shopping online, the upward trend of the e-retail market expansion is anticipated to continue even after the pandemic. This report presents an overview of the e-retail food and beverage market and opportunities for U.S. exporters to Taiwan.