Browse Data and Analysis

Germany is the largest market for food and beverages in the European Union importing USD 69 billion worth of consumer-oriented agricultural products in 2023. The food retail sector is saturated, highly consolidated, and competitive.

Nigeria is one of Africa's largest retail consumer markets, however in 2023-2024, difficult economic conditions and changing government policies have taken a bite out of the country's food retail prospects. This report provides an overview of Nigeria’s retail sector, including market entry strategies, structure, distribution channels, and best export prospects.

Imports of wheat, rice, and corn in marketing year (MY) 2024/25 are estimated to increase as the economy stabilizes, inflation decreases, and the government implements a temporary zero-duty import policy for the afore-mentioned commodities until December 31.