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Turkiye > Europe and Eurasia + Turkey

In Spain, wine is an important part of the economy, society, landscape, culture and gastronomy. Spain boasts the world’s largest vine area and is the third largest wine producer in the European Union (EU), after France and Italy.

Under a new policy, importers of wine and distilled spirits whose domestic agents are registered within the Shanghai Free Trade Zone are no longer required to register the U.S. producer name and brand as a trademark in China prior to commercial sales.

On October 18, 2024, China notified National Food Safety Standard for Sterilized Milk Amendment No. 1 to the World Trade Organization (WTO) under G/SPS/N/CHN/1322.

Amid economic headwinds, Turkiye's retail food sector continues to grow, fueled by a young population of 85 million and a rising middle class. The sector is predominantly made up of domestic discount chains, and most of the food on store shelves is produced locally.

The United Kingdom is still facing a cost-of-living crisis. In October 2024, businesses and consumer confidence indexes dropped to the lowest level this year as uncertainty looms with regards to the newly elected Labour administration and what they may announce in the October 30 government budget.

In 2023, Portuguese imports of agriculture, fish and forest products from the United States reached $294 million, two percent higher than previous year.

China continued to be the world’s largest food importing country in 2023, with total food imports valued at $140 billion. The United States was the 4th largest source of China’s imports of consumer-oriented agricultural products in 2023.

Germany is the largest market for food and beverages in the European Union importing USD 69 billion worth of consumer-oriented agricultural products in 2023. The food retail sector is saturated, highly consolidated, and competitive.

This report provides an overview of Italy’s retail food market, outlines market trends, and identifies opportunities for product growth.

The Spanish retail sector is experiencing a 2024 with good prospects despite still facing elements of uncertainty. Consumers, having emerged from the latest inflationary crisis, have become more rational in their purchasing decisions, and are prioritizing price to control expenditure.

U.S. pet food exports to China have grown with the increasing number of registered facilities and approved import licenses. The largest share of Chinese pet owners lives in second-tier cities, with export opportunities for U.S. pet food brands that want to reach more of the Chinese market.