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On August 21, 2023, the Ministry of Health and Family Welfare/Food Safety and Standards Authority of India (FSSAI) published the Food Safety and Standards (Alcoholic Beverages) First Amendment Regulations 2023 in the Gazette of India (Notification No. STD/SP-21/T(Alcohol-4).

As the world’s largest whiskey consumer and a rising consumer of wine, India provides numerous opportunities for U.S. alcoholic beverage exports. To capture greater market share and generate enthusiasm and demand for U.S. alcohol, the Foreign Agricultural Service in New Delhi conducted U.S. alcoholic beverage promotions in New Delhi and Chennai, on March 10 and April 8, 2022, respectively.