Malaysia: Halal Country Report

The increase in economic growth and disposable income in countries with large Muslim populations presents an opportunity for U.S. agricultural exporters. Globally, Muslims spent an estimated $1.13 trillion on food products in 2019, and with an expected continued annual growth rate of 3.5 percent between 2019 and 2024, spending is forecast to reach $1.38 trillion per year by 2024. Malaysia’s population has a significant pool of engaged consumers with evolving eating habits and growing consumption of imported food and beverages. The Malaysian hotel, restaurant, and institutional food service sector and the ingredient processing sector present great opportunities for U.S. halal agricultural exports. This report provides a general overview on halal and a spotlight on Malaysia, its relevant regulations, the Malaysian halal authority, and approved U.S. halal certifiers.